About us

Dead River bait Co. Is a small family owned and operated business in southern Illinois and was created out of a passion for Fishing and the outdoors Which My wife two daughters and I love and respect.  We officially launched in August of 2020 during a time of uncertainty as the world struggled to battle a pandemic.   ( if you are reading this during the pandemic please stay strong and stay safe). Our number one goal is to build a network of satisfied customers all over the globe. We make and sell soft plastic baits, lead jig heads and sinkers/weights and will be offering some 3D printed accessories as well. We strive to get our product out and satisfy as many consumers as possible as well We strive to make and sell the best possible products we can. we know we do not have a huge offering yet but please be patient as we grow to offer more and more products moving forward. and do not be afraid to send us an email to let us know what other soft plastic/other fishing items you would like to see us offer.    

We love our customers and welcome your feedback and suggestions. Use our Contact Us page to tell us what we’re doing right or what we can improve on. 


The  Story  Behind  the  Name:   There is a river nearby Named The embarrass River.  pronounced (EM-brah)  that runs through the area we currently reside and where my wife was born and raised and there is a old channel that runs off from it that use to be part of the main river. The local people in the area call that old channel The Dead River of which part of it is still fished to this day by people around the area. So when deciding to start a bait business i decided to give homage to that old channel where the river use to run and call the business The Dead River Bait Co. and there you have it its as simple as that.